Qualified Remodeler Magazine

SEP 2015

Qualified Remodeler helps independent remodeling firms to survive, become more professional and more profitable by providing must-have business information, namely best business practices, new product information and timely design ideas.

Issue link: https://qualifiedremodeler.epubxp.com/i/575494

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Page 57 of 71

weather stripping — making an appropriate door selection in the frst place can also play a role. Many manufacturers have expansive oferings that meet building codes nationally, so that consumers aren't limited in oferings based on location. "When it comes to front entry doors, we have a large ofering of impact-rated products, and many of our impact-rated products meet many of the building codes basically from the Gulf of Mexico. If you follow Texas, through Louisiana, into Florida, around the panhan- dle and up through the Eastern seaboard, we have products that meet all of those areas," Premeau says. "I go back to that informed consumer [when it comes to door selection], but a lot of it's situational — it depends on that front entry. Do you have an overhang? Do you have an awning? Is it fully exposed? All of those things come into play." Contat from Terma-Tru explains that the company works to stay on top of regional needs and requirements to make sure their oferings ft the bill. "I think overall always pay attention to the regional needs and make sure you're not losing sight of some of these national trends [whether it be glass styles, door styles, size considerations and more]. We defnitely need to fnd a good balance from a holistic viewpoint as well as making sure we aren't missing anything on a regional or niche level," she says. "We try to keep abreast of all those things and make sure "When you think of diferent home styles — and this is one of the things we continu- ally educate ourselves on as well — everyone in the marketplace has a very authentic and representative way to showcase home styles, but then throughout time it's become more transitional," she says. "Te one thing obvi- ously you always have to think about is the weather patterns; there are only certain things you can do in certain parts of the country compared to others." REGIONAL CONCERNS Obviously, a key function of exterior doors is protecting the interior of the home from the elements. While installation plays a huge part in the success of an exterior door in accom- plishing this — with proper insulation and a personal purchase, and an entry door being a statement piece for the home itself." Acoording to JELD-WEN, consumers can easily identify what they like, whether that's a bold entry or matching an architectural style. "What we're fnding is people want what they want and so we ofer a number of diferent looks, species and substrates, and really let the consumer decide what they want to put in their home because it is such a personal piece," says Monfore Terma-Tru's Donna Contat, director of brand mangement, sees homeowners mixing things up when it comes to selecting an exte- rior door. She explains that, while an exterior door might be part of an exterior package, it doesn't necessarily have to blend in with the home's architectural style. THERMA-TRU expands its offerings with taller door offerings, which can contribute to creating a grand statement entryway. The Smooth-Star portolio includes 7- and 8-ft. options. Circle 6 on inquiry card 58 September 2015 QR QualifiedRemodeler.com

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