Qualified Remodeler Magazine

AUG 2013

Qualified Remodeler helps independent remodeling firms to survive, become more professional and more profitable by providing must-have business information, namely best business practices, new product information and timely design ideas.

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corpor ate notes Introducing BEHR MARQUEE™ exterior paint and primer, Behr's most advanced technology ever • Tough, nonstick surface helps prevent dirt adhesion • Advanced UV protection for longer-lasting color After years of testing and development, the chemists at Behr have found a way to minimize the damaging effects of moisture, dirt and sun on exterior siding with a single product: BEHR MARQUEE paint and primer. This low-VOC, 100%-acrylic paint is specifically formulated to deliver a tough, nonstick surface that helps repel dirt. In fact, in side-by-side testing, this product delivered more than twice the dirt resistance of competitive products. In addition, extensive field and lab testing have repeatedly demonstrated that this product's advanced UV protection offers exceptional fade resistance that keeps colors looking truer longer than competitive products. Additional side-by-side testing has also shown that it provides greater tannin resistance, gloss retention, and corrosion resistance than other competitive products. BEHR MARQUEE reduces weather worries Thanks to its unique formulation, the MARQUEE paint film actually resists rain as early as 60 minutes after application, meaning crews can work longer and with less worry. Plus, the final finish is mildew resistant, a bonus in any climate. Unmatched performance and durability backed by a lifetime guarantee But as we all know, the proof of any paint is in the performance. Behr proudly backs this product with a lifetime guarantee.* To see the new BEHR MARQUEE paint and primer in action, contact your dedicated Behr Pro Rep to schedule a demo or visit behrpro.com/marquee BEHR PREMIUM DeckOver® wood and concrete coating brings new life to old wood and concrete • Covers up to 50 sq. ft. in two coats per gallon • Creates a smooth, slipresistant finish • Conceals splinters and cracks up to ¼" This innovative exterior coating immediately improves the look and durability of high-traffic surfaces including wood, concrete and composites, making it the easy way to eliminate a tired-looking walkway or deck. Spatter and slip resistant Formulated with an advanced, 100%-acrylic resin, this product dries to a smooth, opaque, slip-resistant finish, making it the ideal solution for wood decks, docks, porches, concrete pool decks, walkways and patios. And because it's spatter resistant, it's easy to apply to both horizontal and vertical surfaces. Long lasting This long-lasting, solid-color product is formulated with excellent adhesion, which actually helps protect surfaces from cracking and peeling. And it has a mildew-resistant film. Plus, it conceals splinters and bridges cracks up to ¼," leaving surfaces safer. Available in both one- and five-gallon options, this product covers up to 50 square feet in two coats per gallon. Applied with a brush, roller or sprayer, it quickly wakes up tired-looking surfaces. And it's available in 54 custom colors. To see new BEHR PREMIUM DeckOver wood and concrete coating in action, visit behrpro.com/deckover or contact your dedicated Behr Pro Rep to schedule a demo. *For as long as you reside in your home. See label for details. For more information circle 42

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