Qualified Remodeler Magazine

NOV 2018

Qualified Remodeler helps independent remodeling firms to survive, become more professional and more profitable by providing must-have business information, namely best business practices, new product information and timely design ideas.

Issue link: https://qualifiedremodeler.epubxp.com/i/1054775

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Page 23 of 76

Users can easily add content to the queue with browser extensions or via a mobile app. Key engagement metrics quickly show which posts performed best, so remodelers can develop better campaigns and increase their reach. Buer oers both starter plans and business plans: A starter plan can be free forever or $15 per month with more features, and a business plan can be $99, $199 or $399 per month depending on the company size and the number of team members. SPROUT SOCIAL Social media management solutions from Sprout Social help remodelers ‚nd, form and deepen real connections with people who love their brands. Users can map their content themes against brand initiatives, see a holistic view of their publishing plans, and leverage proprietary send-time optimization technology to deliver across multiple social media networks from a single platform. Sprout Social allows remodelers to main- tain one place for their team to store, edit and publish on-brand images with the com- pany's asset library. Users can add ‚lters and text overlays as well as make adjustments and optimize social media images for each network and post type. A single calendar streamlines publishing, and user-based per- missions on the pro‚le level grant a proper range of access. Social listening tools enable remodelers to access deep insights across social media to drive their brands forward. †e company oers three paid plans for Sprout Social: pre- mium at $99 per user per month, corporate at $149 per user per month, and enterprise at $249 per user per month. All plans include a free 30-day trial and can be changed or canceled at any time, the company says. | With its analytics, remodelers have the ability to quickly identify messages that are resonating by tracking performance at the post level. Users can continually monitor a campaign, referral tra‹c and conversions from social posts with custom link tracking. A tag report helps them understand audience engagement and make informed content de- cisions—especially for paid versus organic. QualifiedRemodeler.com QR November 2018 23

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