Qualified Remodeler Magazine

SEP 2018

Qualified Remodeler helps independent remodeling firms to survive, become more professional and more profitable by providing must-have business information, namely best business practices, new product information and timely design ideas.

Issue link: https://qualifiedremodeler.epubxp.com/i/1027259

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Page 15 of 79

n today's connected world, it isn't uncommon for customers to ex- pect an instantaneous response. Facebook Messenger rates your business page on how quickly you respond to messages; Yelp indicates how quickly you reply to a request for a quote; and Houzz tracks your recent activity and responsiveness, among many other examples. So why should customer's expectations of your responsiveness regarding your company and website be any different? Live chat tools can be customized and added directly to your website to engage with those visiting, answer questions in real- time, and help with lead and conversion rates. Read on to learn more about a selection of chat software, their tools and solutions. APEXCHAT Providing around-the-clock chat coverage, ApexChat uses industry-trained live chat agents and its own software platform to manage chats. e turnkey chat service has been custom developed to qualify leads and only charges for those that are "qualified." To further this support of qualified leads, the chat service can integrate with many CRM systems, such as SalesForce and InfusionSoft. ApexChat will also handle other chat types, like service requests, and share a transcript of them without charge. It uses live chat scripts developed for the home improvement indus- try and reviews chat transcripts consistently to improve its system intelligence. Additionally, visitors can be connected directly to your office by phone from within a chat window using the company's Call Connect. ApexChat features a Google Maps integration to ensure customers fit your company's service area, and its chat invites and windows can sense and react accordingly when a user is visiting a website using a mobile device. Tailor the chat experience by customizing the chat in- vite, chat window and even interactions to fit your company's branding and messaging. An Exit Popup can also be added to reduce site abandonment. Beyond a website chat window, ApexChat offers many other tools and connection op- tions, such as SMS Text-to-Chat for your website and AdWords ads. ApexChat's Facebook Messenger Integration connects us- ers via Facebook ads directly with a business using Messenger, where an ApexChat agent chats with a prospect much the same way as a website visitor. In response to Google begin- ning to allow "text messaging" directly from a Google local listing, ApexChat can help with the setup of a Google My Business page as well as handle the text messages promptly, capturing lead information the same way as on your website. Request a demonstration or learn more about ApexChat by visiting apexchat.com or calling (888) 510-0297. DONTGO Launching only as a visitor moves their cursor to leave a website, the DontGo chat window pops up when a visitor moves to the top right or bottom left of their screen. As someone goes to exit the site, DontGo engages a user, provides answers to questions, and offers a final incentive to take action before leaving. e artificial intelligence chat software can keep customers on your website longer, there- by increasing conversion rates and reducing Chat That Converts Website chat tools help keep visitors engaged and informed and can become a viable source of leads for your business. By Kacey Larsen I 16 September 2018 QR QualifiedRemodeler.com TECHNOLOGY: Website Enhancements

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