Qualified Remodeler Magazine

AUG 2018

Qualified Remodeler helps independent remodeling firms to survive, become more professional and more profitable by providing must-have business information, namely best business practices, new product information and timely design ideas.

Issue link: https://qualifiedremodeler.epubxp.com/i/1017161

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Page 17 of 91

QR: Who started your company? LK: Newday Development was founded by my father as a subsidiary to the origi- nal family business, TYM Construction & Development, Inc., and I took it as my sole entity in 1989 after his passing. In mid-1995, I incorporated the business and, in 2007, added the dba Newday Construction. QR: How does it feel to be a third-genera- tion general contractor? LK: I am very proud to be carrying on what my grandfather and father gave their lives to. ey set forth a legacy and standard that has been hard to maintain, but also a joy to see continue. e goals and quality standards they set are, in my professional opinion, higher than 98 percent of the companies out there today. We care about our workmanship and our clients. It is not about the money, but rather the final quality of the product and the joy and satisfaction it brings to our clients. QR: What motivates you every day? LK: I consider myself an artist, and the joy of QR: What does being part of NAHB Remodelers mean to you? LK: Being a part of the NAHB is a must. Taking a role as a member and consultant on issues that affect our industry across the county is valuable. Speaking out to others in our industry and expressing a professional opinion makes what we do special every day. e NAHB takes pride in what they do, and they assist us in taking pride in what we do. QR: You have undertaken several roles in Los Angeles and its building community over the years. What can you share about current efforts you are involved in? LK: My main focus over the past five years has been involvement with RE:CODE LA/ e Los Angeles Zoning Advisory Council. e council was appointed to advise the plan- ning department and assist in bringing cur- rent codes up-to-date as required by the state. e goal is to simplify accessing the codes and better understand them for the general pub- lic's use. Other cities have jumped on this, and have reached out to me to assist them as a sounding board and help them get their programs up to speed. Los Angeles is on the right track now, and the future is brighter be- cause of the assistance of those on the council. QR: What is the best advice you've received? LK: e best advice I received was from my late father and his cousin Phil, and from my military training. My late father and his cous- in used to say to me, "Show me a project that not only benefits you but the community over 10 years after completion, and I will support you." My military training had a saying: "e only easy day was yesterday." | what we produce last years, decades. What a testament to three generations of construc- tion. I have been to projects my grandfather built in the early 1900s, and they look great. ey set the benchmark for me to follow. QR: How has the remodeling profession changed since you've been involved? LK: Our industry has changed and is currently changing on what we feel is a daily basis. We have to stay on top of what is happening not only in our community and state, but across the country as it may have an effect on us here. It is a constant learning curve. QR: What have you done to grow your busi- ness during the current economy? LK: e economy is changing every week, let alone every year. We have and are looking at cost savings from within to grow. e one thing that will never change is "Quality First" for our clients. We have developed as times have changed into a company with a positive reputation. Picking better clients is now the main focus. It is the overall project and client rather than the cost of the project these days. QR: What is the most unusual project your company has completed? LK: ey are all unusual in their own way, but I would have to say it is always the his- torical restoration. We do a lot of work in that field and are known for our knowledge and expertise in the restoration of these beautiful homes. I, for one, love working on them and returning them to their pride. People do not build like that anymore, and finding the trades who can work on them is a specialty. Lasting Impact Krokover considers the legacy of his work on homes as well as the community and industry. Compiled by Kacey Larsen LOUIS KROKOVER Newday Development, Inc. Sherman Oaks, Calif. newdaydevelopment. com TITLE: President YEAR FOUNDED: 1978 NUMBER OF EMPLOYEES: 10 full- time, 2 part-time Krokover emphasizes his company's focus on workmanship and quality in completing jobs. Photo: Newday Development, Inc. PROFITS: NAHB Remodeler of the Month 18 August 2018 QR QualifiedRemodeler.com

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