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Online Exclusives/News
Prepare your business for a busy second half of the year and speak the millennial
language in your marketing materials – Contributors and editors comment on and
provide tips for the industry.
Prepare your business for a busy second half of the year
Glenn Renner, president and chief operating ofcer of HomeSphere Inc., reports that 79
percent of builders surveyed as part of HomeSphere's joint survey with Morgan Stanley
revealed they expect higher new home sales in the second half of 2015, and 78 percent
of builders expect prices to increase in the next six months. Renner recommends act-
ing now to take advantage of the opportunity. He shares his thoughts about where to
start building your company's game plan for the promising second half of 2015.
Learn more here: QualifedRemodeler.com/20000768
Speak the millennial language in your marketing materials
HomeAdvisor's Chris Terrill shares that millenials clock in at 76 million strong, accord-
ing to the Pew Research Center, making them the largest and most infuential group
of consumers in the country. He shares "three sure-fre ways to break through to
America's mightiest consumers" in his blog post "Marketing to Millenials."
Read more here: QualifedRemodeler.com/20000870
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Brooks Custom posted:
"Beautiful live edge table in this
month's Qualifed Remodeler
Magazine in a #chrysalisaward winning
kitchen designed by Jackson Design and Remodeling.
Great job!"
Mosby Building Arts posted: "We're in the 10-Plus
Club! In the latest issue of Qualifed Remodeler Magazine — featuring the 2015
Chrysalis Award winners — they have a side bar about the companies who have won
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remodeling professionals."
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74 August 2015 QR QualifiedRemodeler.com